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Hosting a Gaming Tournament? Here’s How to Get Organized Posted on: Sep 03, 2017 By admin inIt’s no secret–the number one way to put butts in seats and show off your fantastic gaming facilities is with a tournament. What may seem elusive, however, is how these gaming tournaments get put together in the first place.When considering so many variables like costs, set-up, marketing, and prizes, it’s hard to know where to begin, even if the benefit to your establishment is potentially tenfold. Running your cafe is enough work as it is!We don’t want anxiety to get in the way of you growing your business–that’s why SmartLaunch has put together this comprehensive post on how to organize your next gaming tournament.

Jun 11, 2019  Viacom is getting into business with Emerge Gaming, which will develop an eSports tournament platform for kids using Nickelodeon gaming content called NickX.

Know the game and know your audienceMany would-be tournament hosts get stuck when they try to think about what kind of event they should host. Should it be a League of Legends tournament? Or maybe a Street Fighter shindig?Should it be organized Olympic style? Or are team-based events more fun?While some center owners can simply intuit the best for their venue and their customers, for others it can be a painstaking process. And there’s no shame in that because it’s a complicated decision.

Here is a list of things to consider when deciding on what game to organize a tournament around: Get customer insightStrengthen your bond with your regulars and ask for their input. At the end of the day, they’re the ones reviewing your gaming center online and recommending you to other people. See what kind of event they would like to participate in, and if there’s a general consensus and the idea is otherwise feasible, you might have a head start in marketing through word-of-mouth alone. What’s your budget?While you might be expecting a return on investment, it’s still important to have a budget like with any other aspect of your business. Consider starting with a game that wouldn’t require many additional purchases on your part. It’s important to know that while some developers and big companies are generous with sponsorships, if your event will have less than several hundred people you will probably have to raise the funds yourself. Make sure your budget includes:.

Prizes (can be a cash prize from the door fee if you can’t get sponsors). Refreshments.

Extra equipment. Overtime for employees (if applicable)Keep your expectations realisticFigure out what the purpose of this tournament is. While it might be tempting to start calculating all the you could be making (you are a business owner after all), the importance of a sound investment can’t be overstated. Setting small financial goals for your tournament, as well as focusing on reaching new potential customers, might keep your expectations realistic–especially if this is your first event!

Get creativeFor most it may seem like a no-brainer to use your cafe computers to run the event, but consider thinking outside the box. If you have an extra room and additional gaming consoles, why not set up a Mario Kart or Street Fighter tournament? Tournament classics like these can appeal to a broad range of gaming patrons. Not only that, but if you rely on gaming consoles over your computers, you would be able to keep your cafe business running tangentially.On the other hand, if there is a lot of local gaming cafe competition it may be best to design a tournament that shows off your amazing computers and facilities. In this case, try adding a to your tournament that will set you apart from the rest.

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For example, consider donating proceeds to a charity, or perhaps invite or musicians for an after party. Figure out the structure of your tournamentOnce you’ve chosen the tournament game(s), you have to decide what the structure of your event will be. For example, will it follow the structure of other tournaments you’ve attended?

Will it be round robin or single elimination-based?Often times the video game of choice will help narrow this decision down to a few choices. Youtube gamer Jacob McCourt has a explaining several different tournament structures he has experience with, which is a great resource to help you get thinking about which direction to go. Involve game changersA successful tournament can’t be hosted by a single person. When recruiting people for your tournament, carefully consider the people you’ll reach out to for these roles:Host – A great host can bring a following with him or her. But if you don’t have a huge budget for an international star, consider asking local talent instead. Gaming chapters from a nearby college can attract their modest following to your doors, which isn’t always possible with international personalities.Sponsors – Having can really help unload some of the financial burdens you’ll otherwise encounter.

Consider not only approaching and, but also leveraging existing relationships you have with vendors and regional businesses.

Esports Gaming Tournaments

Decentralized eSports Platform Plair (PLA) Completes $22 Million ICO Nov 19, 2018Plair (PLA), a decentralized gaming platform built on the VeChain (VET) blockchain, has completed its initial coin offering (ICO), raising $22 million after launching its public token sale at the end of October.As previously reported, Plair plans to combine the features found on established gaming platforms, including Discord, Twitch and Steam. The platform, which will launch in March of next year, will allow users to host and join esports tournaments, create and share content, interact with other community members and build decentralized gaming applications on top of their blockchain ecosystem.Plair plans to support 1v1 and team-based tournaments for popular games including League of Legends, Dota 2, CounterStrike: Global Offensive, Player Unknown’s Battleground, and Fortnite. These tournaments will be fueled by PLA tokens, which were just recently distributed to the token sale participants.Plair has also been working to add a number of strategic partners in recent weeks. Most recently, the project partnered with Bitrep, a platform connecting influencer with brands, to further facilitate its move into esports.VET currently has a $408 million market cap, making it the 20th largest coin in the AltDex 100 Index (ALT100), a benchmark index for large-cap cryptocurrencies and tokens.Source.